In my last post, I discussed the movement toward a more contextual/focused approach versus a broad-based “lazy” marketing approach online. In my opinion, this movement will include more and more widespread adoption and usage of RSS for publishers and marketers (and bloggers) alike. To learn more about RSS, check out this post from The Opinionated Marketers which has a great description of what RSS is. This blog started a series explaining the considerations for RSS today.

This entry was posted on Friday, October 20th, 2006 at 12:35 pm and is filed under Web 2.0, Podcasts, Blogs & Video. You can follow any responses to this entry through the RSS 2.0 feed. You can post a comment, or trackback from your own site.